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Eurovision Song Contest 2022

Success story - snapshot


 

Service: International event

Location: Turin, Italy

Facts:

  • Manage sourcing and logistics for major entertainment event within 5 months of award
  • Develop social program for largest watched music event in 2022
  • 1,400 attendees, 40 countries
  • 10,400+ room nights

“Your work has been flawless and perfect from start to finish.”

“Fantastic job as this year the circumstances were not always easy.”

 
        
    

Brief

  • CWT Meetings & Events was invited to respond to competitive RFP from Eurovision host broadcaster, Rai Italia, with two-week turnaround time
  • The event was awarded to CWT Meetings & Events  in November 2021 for operation in May 2022
  • CWT Meetings & Events was selected due to their demonstrated expertise operating similar events and their competitive financial offer
  • Awarded services: venue sourcing, negotiating, contracting and payment processing and accommodation management
  • New proprietary technology was used to manage unique large-scale events, such as 2021 FIS Ski Championships and Volleyball Nations League consolidated payment strategy to optimize cash flow, drive efficiencies and integrate data

Solution

  • Team of 14 CWT staff with specific expertise ranging from meeting planners to senior leaders
  • After initial award of hotel program, selected to manage logistics/transportation plan and social program
  • Developed comprehensive hotel strategy and negotiation to secure room blocks and affordable rates as rooms were not pre-blocked at official host hotels and event success depended on confirmed bookings
  • Created unique social programs to promote event as well as area activities, restaurants and historical sites
  • Managed COVID-19 health and safety rules using more transportation vehicles for additional space; due to evolving variant unknowns, transportation plan finalized night before first show

Result

  • Successfully managed more than 10,400 room nights encompassing more than 1,170 rooms for nearly 1,400 attendees from 40 countries over 2 months
  • Received consistent positive feedback on last minute contingencies and requests
  • Coordinated 800 bus shuttles and private cars on 52 different routes
  • Managed more than 100 social programs
  • Supported largest watched music event of 2022 with over 5.1M live streams to a 4.6 rating on a scale of 5
  • Received positive attendee feedback:
    • “Your work has been flawless and perfect from start to finish.”
    • “Fantastic job and this year the circumstances were not always easy.”

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