The perfect conference experience began with a great choice of venue. Plus points were the conference facilities – main room, meeting rooms and office spaces – which were linked by a reception area.
To ensure a flawless delegate experience, CWT M&E provided a bespoke registration website and onsite support throughout the conference. The registration site included a link to a further site where delegates could book their own rooms at the hotel. CWT M&E also supplied high-tech AV and staging. AV experts from the UK worked with local staff to build the set and use their equipment.
The conference was held at an all-inclusive resort, so there was no need to go offsite for dinner, a restaurant/nightclub was chosen for a buffet-style meal.
In order to minimize costs, account manager Jo recommended the attendee to share transport when possible.
Successfully bringing together licensees from the group’s two brands required strategic planning. On the first day, an icebreaking drinks reception helped delegates to mingle with each other and the leadership team, and account managers, Jo and Sarah encouraged them to sit with colleagues from different countries during the buffet that followed.
A sense of corporate identify was fostered by:
- Good natured team building activity
- Hotel’s tiki bar decorated in brand colours for the welcome drinks
- Giant sand sculpture of company logo lit up at beach party and re-used at team building event
- Performers creating spectacular display at offsite dinner by swinging branded LED lights